Concepts should show relevance to the themes and how it addresses the target user’s needs.
The design aesthetics should be inviting and appealing to the target audience.
The entry should showcase the participant’s imagination while aiming for a unique solution. Participant should demonstrate the ability to look at the problems with a fresh perspective and an approach that is not influenced by what is already available.
The concept should be feasible and realistic enabling implementation in the real-life scenario.
The American Standard Design Award (ASDA) 2022 is a bathroom design competition that aims to bring the design community across the Asia-Pacific (APAC) together to develop purposeful function that is inspired by the next generation of designers.
The competition seeks to promote the user-centric design philosophy that guides the American Standard brand in delivering dependable bathroom solutions that combine thoughtful designs and innovative technologies.
We are calling for aspiring design talents in the Asia-Pacific region to showcase their craft and introduce the concept of a purposeful and thoughtful design through innovations that address daily consumer issues.
In order to participate in this competition, participants must be or must have been enrolled architecture or interior design students in their 2nd year or higher from Australia, Cambodia, India, New Zealand, Philippines, Singapore, Thailand and Vietnam on 1 October 2021.
The theme of ASDA 2022 is ‘Purposeful Design Transforming the Way of Live’.
At the heart of the ASDA is the single proposition to embrace purposeful and thoughtful design to enhance hygiene standards while providing solutions to the ever-changing needs of consumers, from space maximization to comfort and convenience. It is with this in mind that the theme of this year’s competition is Purposeful Design - Transforming the Way We Live.
Driven by insights of current and future challenges, the ASDA is structured into two categories that reflect emerging lifestyles trends of urbanization and health & well-being.
The two categories are (1) Residential Bathroom Space Design and (2) Hospitality Bathroom Space Design.
Residential Bathroom Space Design- Condominium (High- Rise) Bathroom: Increased urbanization has caused living spaces to become smaller. With limited living spaces, home owners are looking into making bathroom spaces as multi-functional as possible. Companies are also increasingly adopting more regular work-from-home arrangements, which will make bathrooms at home one of the most used spaces - from getting ready for the challenges of the day to winding down and relaxing for the night.
Hospitality Bathroom Space Design- Boutique Hotel or Resort: Shifting into the new normal, there is a heightened awareness and enhanced requirements for better health and hygiene standards in shared facilities. Hotel bathroom designs will now need to address and alleviate these concerns to assure hotel guests with a worry-free stay.
Participant can register their interest on the ASDA official portal: https://asda.americanstandard-apac.com/
Upon registration, you will receive a login id, password and unique participant ID which will give access to the Resource centre and will also be required for final entry submission.
Participant will need to download below templates in preparation of their entry:
i. Design Story Template (Word file)
ii. Design Entry Template (PPT file)
Upon entry completion in the provided templates, participant needs to convert the files to PDF for submission.
Participant should refer to the Product List available in the Resource Centre and download the product list of his/ her respective country from the official ASDA portal. The students should use the Products from their own country list for the Bathroom Space Design.
Participants can participate in both Award Categories however, only 1 submission is allowed per category.
Participants can only submit their entry as an individual.
Final entry should include the following:
i. Design Story (PDF format, max size: 1MB)
ii. Design Entry (PDF format, max size: 10MB)
iii. Full Bathroom Rendering (JPG, max size: 10MB)
Entry submission will be closed on 10th January 2022, for all participating countries.
Update: The submission deadline has been extended to 10th February 2022, for all participating countries.
The Judging Panel comprises of architecture and design luminaries from the region, which include partners of established architectural firms, professional architects, and notable interior designers. Endowed with a wealth of experience, these industrial figures are inspiring thought leaders in their own right, imparting industrial insights through their discerning creative judgements.
Learn more about the judges here: https://americanstandard-apac.com/asda/judges
Submitted entries will be judged at 2 levels: National Level and Asia-Pacific (APAC) level.
At the National level, the judging panel will evaluate the entries received from local participants. 6 shortlisted entries for each award category will present to the national judging panel in person or via Zoom call. 1st, 2nd and 3rd place winners will be awarded, as well as with 3 runners-up.
Regional competition will be conducted at the APAC level and the 1st Prize Winners for each category from each country will be invited to present their concepts to the APAC judging panel via Zoom call. One APAC Grand Prize Winner for each category will be awarded.
The entries will be judged based on four main criteria of Purposeful Design, Inviting Style, Originality and Feasibility with respect to weightages of 40, 30, 20 and 10. The Purposeful Design criteria assesses concepts according to their relevance to the themes and how it addresses the target user’s needs, while Inviting Style focuses on the inviting and appealing extent of the design aesthetics. The Originality benchmark examines the participant’s imagination in presenting a unique solution, which should render an approach driven by a fresh perspective. Finally, the participant’s concept should be Feasible and realistic to enable practical implementation in real-life scenarios.
All Participants will receive Participating Certificates, while each Winner will receive an Award plaque. Under the National Awards held in each country, there will be a 1st prize (USD 2,000), 2nd prize (USD 1,500), 3rd prize (USD 1,000), as well as 3 runners-up prizes of USD 500 each for each theme category. Separately, at the Asia-Pacific Award level which is judged regionally, there will be a Grand Prize of USD 3,000 for the Grand Prize Winner of each theme category.
We are targeting to announce National Award Winners in February 2022 followed by Asia-Pacific winner announcement in March 2022.
Update: We will announce National Award Winners on 23 March 2022 and Asia-Pacific Winners on 25 April 2022.