American Standard Design Award celebrates ‘Home Away from Home’ student designer winners from across Asia Pacific – New Template
American Standard Design Award celebrates ‘Home Away from Home’ student designer winners from across Asia Pacific. Creative designs and purposeful application showcase next generation of designers Singapore, July 15th, 2024 – American Standard, one of the most iconic brands in sanitary ware and part of LIXIL, celebrated the remarkable achievements of the American Standard Design Award (ASDA) 2024 Grand Prize winner and regional finalists at a special awards ceremony and exhibition in Singapore. The competition attracted strong interest from nearly five thousand (5,000) registrants from six countries across the Asia-Pacific (APAC). Entries were judged and advanced through national and regional competition rounds, by a panel drawn from over thirty (30) experts from the architecture, design and sanitary ware industry. The ASDA 2024 theme of “Home Away From Home” challenged student designers to apply their knowledge and creativity to design innovative solutions for a hospitality bathroom that recreates the warm and inviting feeling of home, resonating with the American Standard brand claim of LIFE.LOVE.HOME. Ricardo Noel Bonalos, an undergraduate design student at the University of Santo Tomas in the Philippines emerged as the ASDA APAC Grand Prize Winner, with his entry titled “SereniScape Retreat: Your Personal Urban Oasis”. His winning entry presented a harmonious blend of natural elements and thoughtful design, where the bathroom becomes a haven where guests can unwind, reconnect with themselves, and experience the dual warmth of a homey atmosphere and the refreshing touch of a tranquil oasis. The use of customizable cabinets that allows guests to adapt the space to their individual needs adds a unique personality to the bathroom and addresses the challenge of catering to diverse guest preferences without imposing difficulty on hotel owners. Ricardo shared his personal journey, “This project required meticulous attention to detail and careful consideration of materials, fixtures, and furnishings. Although this process was time-consuming, it was incredibly educational. Participating in the ASDA has taught me invaluable lessons about the art of designing spaces that feel both familiar and welcoming, even within a commercial context. It has boosted my confidence and prepared me to tackle real-world projects with a more refined approach. It’s provided me with a unique platform to learn from the best minds in the field, and the opportunity to receive feedback from industry leaders and peers has been incredibly enlightening.” Antoine Besseyre Des Horts, Leader, LIXIL Global Design, Asia commented, “The ASDA was created as a platform to nurture and recognize upcoming talent in the industry. The caliber of entries keeps impressing ASDA judges. It is rewarding to see the ASDA platform grow to over 1,000 submitted entries from across the region, focusing on the theme “Home Away From Home”. What truly defines a home is the delicate balance of design, space, and practicality.” “When traveling away from home, we desire a space that relaxes, inspires, and rejuvenates. No matter the style, color, or decor choice, it is the sense of comfort that greets us every time we step into the room. The regional finalists from six different countries were able to convey that through their winning projects and had the opportunity to receive mentoring from the distinguished judging panel. We are pleased to congratulate all the ASDA 2024 winners and finalists, and look forward to their continued success” Antoine continued. The ASDA 2024 regional finalists and first placed National winners are: Ricardo Noel Bonalos – APAC Grand Prize Winner / Philippines National Winner from University of Santo Tomas Davy Sophonn – Cambodia National Winner from Kirirom Institute of Technology Luist Yansen – Indonesia National Winner from Tarumanagara University Podsatorn Keela – Thailand National Winner from Khon Kaen University Mai Hà Võ – Viet Nam National Winner from Danang Architecture University Minh Chau Nguyen – Australia & New Zealand Winner from Deakin University Each national winner won a cash prize of USD 2,000, and were mentored by their national ASDA judges in their advance to the APAC regional finals. The APAC Grand Prize winner was awarded a total cash prize of USD 5,000. All regional finalists were also invited to an exclusive tour of the LIXIL Experience Centre, Singapore and a curated design workshop at the LIXIL Design Centre. For more information about the ASDA competition and a way to be part of an impactful movement that can make a difference to consumers’ lives, please visit the ASDA website. For media queries, please contact: Shanice Lim | shanice@litmuspr.com.sg Muhammad Zulfekar | fekar@litmuspr.com.sg
Purposeful Design – Transforming The Way We Live – New Template
American Standard launches the American Standard Design Award (ASDA) Competition for tertiary design students in Asia-Pacific The ASDA seeks to provide a platform for design students to showcase their potential by addressing real-world design challenges in the new normal 4 October 2021, Singapore – LIXIL, the maker of pioneering water and housing products, is excited to announce the launch of the American Standard Design Award (ASDA) 2022. Organized by American Standard for students in the region, the competition aims to bring the design community across the Asia-Pacific (APAC) together to develop purposeful function that is inspired by the next generation of designers. At the heart of the ASDA is the single proposition to embrace purposeful and thoughtful design to enhance hygiene standards while providing solutions to the ever-changing needs of consumers, from space maximization to comfort and convenience. With this in mind, the theme of this year’s competition is Purposeful Design – Transforming the Way We Live. The competition seeks to promote the user-centric design philosophy that guides the American Standard brand in delivering dependable bathroom solutions that combine thoughtful designs and innovative technologies. The ASDA allows students to showcase their craft and introduce the concept of a purposeful and thoughtful design through innovations that address daily consumer issues. “American Standard, one of LIXIL’s portfolio global brands, has an unmatched legacy of quality and innovation for over 140 years. Through its brand philosophy of designing innovative and purposeful bathroom designs, we decided to create a platform for budding designers of the future to be able to showcase their creativity and innovation. The ASDA will allow the design community to collaborate, push boundaries, and create solutions that meets the needs of an ever-evolving world.”, expressed Antoine Besseyre Des Horts, Leader, LIXIL Global Design, Asia. The ASDA 2022 is open to Year 2 tertiary design students from 8 countries across APAC – namely Australia, Cambodia, India, New Zealand, Philippines, Singapore, Thailand, and Vietnam. The competition will run from September 2021 when the submission period opens and will end in March 2022 with the announcement of the regional ASDA winners. Driven by insights of current and future challenges, the ASDA is structured into two categories that reflect emerging lifestyles trends of urbanization and health & well-being. The two categories are the Residential Bathroom Space Design and Hospitality Bathroom Space Design. To qualify for the awards, students from the region are required to design bathroom spaces that not only feature inviting aesthetics but are integrated with functionality that fulfills the user’s needs. The key driving motivation lies in a desire to solve practical problems with thoughtful solutions. With limited living spaces, designers will have to optimize and create multi-functional spaces in homes without compromising on living and work spaces. As the world shifts into the new normal, there is a heightened awareness and enhanced requirements for better health and hygiene standards in shared facilities. The entries will be judged at 2 levels – National Level and APAC Level. At the national level, a national judging panel made up of local architecture and design luminaries from each country will evaluate entries received from local participants. First prize winners for each category in each country will then proceed to the APAC competition round and will be judged by regional judging panel for the grand prize. For more information about the design competition and a way to be part of an impactful movement that can make a difference to consumers’ lives, please visit the ASDA website at (https://americanstandard-apac.com/asda) ABOUT AMERICAN STANDARD As one of the most iconic brands in sanitary ware, American Standard has earned the trust of its customers by constantly delivering style, quality, and reliability to their bathrooms. Today, backed by more than 140 years of pioneering legacy, American Standard continues to raise the bar in delivering dependable bathroom solutions that combine thoughtful designs and innovative technologies to create inviting bathroom spaces offering ultimate hygiene, comfort, and convenience. ABOUT LIXIL LIXIL makes pioneering water and housing products that solve everyday, real-life challenges, making better homes a reality for everyone, everywhere. Drawing on our Japanese heritage, we create world-leading technology and innovate to make high quality products that transform homes. But the LIXIL difference is how we do this; through meaningful design, an entrepreneurial spirit, a dedication to improving accessibility for all, and responsible business growth. Our approach comes to life through industry leading brands, including LIXIL, GROHE, American Standard, INAX, and TOSTEM. Over 70,000 colleagues operating in 150 countries are proud to make products that touch the lives of more than a billion people every day. LIXIL Group Corporation (TSE Code: 5938) is the listed holding company for LIXIL’s portfolio of businesses.
